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International business
In its development of over two decades, the group has managed to achieve a rapid growth because it has successfully kept abreast with the changes of the whole industry in general, and the changes of domestic and international seafood markets and processing business in particular. Its success hinges on its ability to seize the upgrade and integration of international seafood market on the one hand, and its determination to deepen its cooperation with its international counterparts on the other.
To maintain its leading position and sustainable growth, Rich Group will continue to strengthen brand exploration and market share while improving its work in such fields as market layout, product optimization, channel extension.